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ADIDAS SPORT

Innovation and preformance are always born from the human being

The adidas brand has a long history and deep-rooted connection with sport. Its broad and diverse sports portfolio, from major global sports such as football and running, to regional heartbeat sports such as American football and rugby, has enabled the brand to transcend cultures and become one of the most recognized and iconic global brands, on and off the field of play. The adidas brand’s mission is to be the best sports brand in the world, by designing, building and selling the best sports products in the world, with the best service and experience, and in a sustainable way.Driven by a relentless pursuit of innovation as well as decades of accumulating sports science expertise, the adidas brand has developed a truly unique and comprehensive sports offering. They help athletes of all levels to make a difference – in their game, in their lives, in their world. This is anchored in their core belief that, through sport, they have the power to change lives.

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Innovative manufacturing techniques combined with high-quality, lightweight materials characterize the adidas Sport eyewear models. These frames are designed to provide a comfortable fit, ensuring the ultimate vision and lens protection. The adidas Sport eyewear collection offers a wide range of sunglass styles perfect for all active sportsmen and women.

Uniting comfort, safety and high-performance is the focus of the new adidas Sport Eyewear collection.Each frame is built to offer protection and ensure lightness and stability, adapting to the sports specific needs of athletes. Empowering to compete on every level, from beginners to pro athletes. Technology and design join forces to define the characteristics of each style, seeking for the perfect balance between functionality and wearability to sustain performance and improve results.Combining technical elements – innovative spoilers, wraparound silhouettes, and protective, well-ventilated shapes – with unique aesthetics such as chromatic details identify our sunglasses.Each element of the new adidas Sport Eyewear collection —nose pads, grip details, customized lenses — transforms stylistic expertise and technological research into an accessory that truly reflect the spirits, values, and dreams inspired by sports.

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    SP0090_02Z

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    SP0092_02D

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    SP0093_02Z

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    SP0094_02L

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    SP5069_002

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    SP5071_001

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    SP5072_092

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    SP5079-D_005